the Difficult Conundrum of Tumblr
Most recently, Tumblr has struggled to maintain and grow its user base following last December's shift in policy that eliminated adult content. Neither Yahoo nor Verizon was adequately able to connect with Tumblr's user base and generate significant revenue from the platform. While Tumblr is undoubtedly popular, it still poses a dilemma for potential corporate buyers.
Most recently, Tumblr has struggled to maintain and grow its user base following last December's shift in policy that eliminated adult content. Neither Yahoo nor Verizon was adequately able to connect with Tumblr's user base and generate significant revenue from the platform. While Tumblr is undoubtedly popular, it still poses a dilemma for potential corporate buyers.